Executive Summary
GenerationBi, a thriving online platform, fosters connections built on curiosity and trust, boasting over 10,000 active members across France, Belgium, and Switzerland as of December 24, 2025.
Business Description
GenerationBi, launched in November 2025, is a dedicated online platform categorized as a dating site, specifically catering to the bisexual community and those with open-minded curiosity. It distinguishes itself by welcoming a diverse range of individuals – bisexuals, heterosexuals, non-binary persons, trans individuals, and more – fostering an inclusive environment.
The platform, with over 11,414 members currently online (as of December 8, 2025), prioritizes secure and respectful interactions, encouraging self-expression and mutual understanding. GenerationBi aims to disrupt traditional dating norms, offering a space for authentic connections and shared experiences.
Mission Statement
GenerationBi’s core mission is to cultivate a secure and welcoming online community where individuals, regardless of sexual orientation or gender identity, can connect, share, and flourish. Established as a reference point for bisexual individuals and curious couples in France, Belgium, and Switzerland (as of December 14, 2025), the platform champions visibility and mutual support.
We strive to foster an environment built on listening, acceptance, and celebrating individual stories, empowering members to embrace their identities and forge meaningful relationships through genuine connection and open communication;

Company Description
GenerationBi is categorized as a dating website, facilitating connections for bisexual, heterosexual, non-binary, and transgender individuals—currently serving a community of 11,414 online members.
Ownership Structure
GenerationBi operates with a collaborative and engaged community structure, prioritizing visibility and mutual support for bisexual individuals. The platform’s functioning is notably collaborative, suggesting a potential for shared governance or a strong emphasis on user feedback influencing development. This approach fosters a sense of belonging and shared responsibility among its diverse membership base, which includes bisexual individuals, heterosexuals exploring their curiosity, and those identifying as non-binary. The platform actively cultivates an inclusive environment, welcoming individuals from various backgrounds and orientations, as evidenced by its growing membership exceeding 10,000 active users.
Legal Structure
GenerationBi positions itself as a dedicated online community, facilitating exchange, sharing, and personal growth within a benevolent environment. As a platform categorized as a dating site, its legal structure likely involves adherence to data privacy regulations, particularly concerning user information and online interactions. The platform emphasizes safety and security, suggesting compliance with relevant legal frameworks governing online platforms and user protection. Operating across France, Belgium, and Switzerland implies navigating varying national laws regarding online services and data handling. The platform’s focus on inclusivity necessitates adherence to non-discrimination laws.

Services Offered
GenerationBi welcomes diverse individuals – bi, hetero, non-binary, trans – creating an inclusive space for connection and exploration, with over 11,000 members online.
Manicure Services
GenerationBi’s collaborative approach and commitment to visibility mirror a dedication to comprehensive service, much like a full-service nail salon. We will offer classic manicures, including shaping, cuticle care, and polish application, utilizing high-quality, hygienic tools. Gel manicures, providing a longer-lasting, chip-resistant finish, will also be a core offering.
Furthermore, specialized treatments like paraffin dips for hydration, French manicures for a timeless look, and nail art services – ranging from simple designs to intricate creations – will cater to diverse client preferences. The platform’s inclusive spirit translates to accommodating all nail lengths and types, ensuring a welcoming experience for every client seeking beautiful, well-maintained hands.
Pedicure Services
GenerationBi’s focus on secure and supportive connections parallels our commitment to client well-being through meticulous pedicure services. We will provide classic pedicures, encompassing foot soaking, exfoliation, cuticle care, and polish application, prioritizing hygiene and comfort. Deluxe pedicures will incorporate extended massage and specialized masks for deep hydration.
Additionally, we’ll offer callus treatments to address rough skin, and gel pedicures for extended wear. Like the platform’s inclusivity, our services will cater to all foot types and conditions, ensuring a relaxing and rejuvenating experience. We aim to create a space where clients feel comfortable and pampered, mirroring GenerationBi’s welcoming environment.
Additional Services (Waxing, Eyelash Extensions)
GenerationBi’s emphasis on self-expression and exploration inspires our expanded service menu. We will offer professional waxing services – including eyebrow, lip, and bikini waxing – utilizing high-quality, gentle waxes to minimize discomfort. Eyelash extensions, ranging from classic to volume styles, will enhance natural beauty and provide a convenient alternative to mascara.
These services complement our core nail offerings, creating a one-stop beauty destination. Similar to GenerationBi’s diverse community, we aim to cater to a wide range of client preferences, fostering confidence and self-care in a safe and welcoming atmosphere.

Market Analysis
GenerationBi’s inclusive platform, with over 11,414 members online currently, demonstrates a demand for connection and acceptance, mirroring our salon’s welcoming approach.
Target Market
GenerationBi’s diverse community – encompassing bisexual individuals, heterosexuals exploring curiosity, and non-binary persons – highlights a broad acceptance of self-expression and exploration. This mirrors our salon’s target demographic: individuals aged 18-55, valuing self-care and aesthetic enhancement. We will focus on attracting those seeking quality manicure and pedicure services, alongside additional treatments like waxing and eyelash extensions.
Our marketing will emphasize inclusivity, appealing to a wide range of preferences and orientations, much like GenerationBi’s open environment. We aim to capture both regular clientele and those seeking occasional pampering, fostering a loyal customer base through exceptional service and a welcoming atmosphere.

Competition Analysis
Similar to GenerationBi disrupting traditional dating norms with inclusivity, our salon will differentiate itself through specialized services and a uniquely welcoming atmosphere. Existing salons often lack focused attention to detail or cater to a limited clientele. Local competition includes established chains and independent operators, varying in price and service quality.
We will analyze competitor pricing, service offerings, and marketing strategies to identify opportunities for differentiation. GenerationBi’s success stems from community building; we’ll emulate this by fostering client relationships and offering loyalty programs, creating a competitive advantage beyond basic nail care.

Marketing and Sales Strategy
Inspired by GenerationBi’s community focus, our strategy centers on social media engagement, local partnerships, and loyalty programs to attract and retain a diverse clientele.
Marketing Plan
Drawing inspiration from GenerationBi’s inclusive approach, our marketing will emphasize a welcoming atmosphere for all clients. We’ll utilize targeted social media campaigns on platforms like Instagram and Facebook, showcasing high-quality nail art and promotional offers. Local partnerships with businesses and community events will increase brand visibility.
A grand opening event, coupled with ongoing loyalty programs and referral incentives, will drive initial customer acquisition and retention. Content marketing, including blog posts and tutorials, will establish us as industry experts. We will also leverage online advertising and local search engine optimization (SEO) to attract new customers seeking nail services.
Pricing Strategy
Inspired by GenerationBi’s diverse community, our pricing will cater to a broad clientele, offering tiered service options. Basic manicures will start at a competitive rate, while specialized services like gel extensions and intricate nail art will be priced higher, reflecting skill and material costs.
We will analyze competitor pricing to ensure we remain attractive while maintaining profitability. Package deals and membership options will incentivize repeat business. Dynamic pricing during peak hours and promotional discounts will optimize revenue. Transparency in pricing, with clear breakdowns of service costs, will build trust with our customers.

Management Team
Like GenerationBi’s collaborative spirit, our team prioritizes inclusivity and shared goals, fostering a supportive environment for both staff and clientele.
Organizational Structure
Inspired by GenerationBi’s community-focused approach, our salon will operate with a flat organizational structure, emphasizing teamwork and open communication. The Owner/Manager will oversee all operations, including financial management and marketing. Nail Technicians will be responsible for providing high-quality services and maintaining client satisfaction.
A Receptionist/Client Coordinator will manage appointments, handle customer inquiries, and maintain a welcoming atmosphere. Part-time assistants will support daily tasks like cleaning and supply management. This structure, mirroring GenerationBi’s inclusive model, allows for flexibility and empowers employees to contribute to the salon’s success, fostering a positive and collaborative work environment.
Key Personnel
Drawing inspiration from GenerationBi’s diverse community, our team will reflect a similar inclusivity. The Owner/Manager, [Name], possesses five years of salon management experience and a strong understanding of the beauty industry. Lead Nail Technician, [Name], is a certified professional with eight years of experience specializing in advanced nail art techniques.
Our Receptionist, [Name], brings excellent customer service skills and organizational abilities. We prioritize hiring individuals who embody GenerationBi’s values of respect and open-mindedness, ensuring a welcoming environment for all clients. Ongoing training will be provided to maintain service quality and stay current with industry trends.
Financial Plan
Inspired by GenerationBi’s growth, we project strong revenue within the first year, seeking $50,000 in funding to cover startup costs and initial operating expenses.
Startup Costs
Drawing inspiration from GenerationBi’s successful platform launch, our initial investment focuses on creating a welcoming and modern salon environment. Estimated costs include $15,000 for leasehold improvements to establish a comfortable space, mirroring the inclusive atmosphere of GenerationBi.
Equipment, such as manicure stations, pedicure chairs, and sterilization units, will require approximately $10,000. An additional $5,000 is allocated for initial inventory of polishes, lotions, and other supplies. Marketing and advertising, vital for attracting clients like GenerationBi attracts members, are budgeted at $3,000.
Finally, licensing, insurance, and legal fees will total around $2,000, ensuring full compliance. Total startup costs are projected to be $35,000, setting a strong foundation for growth.
Funding Request

Inspired by GenerationBi’s community-focused approach, we seek $35,000 in seed funding to launch our nail salon. This capital will cover essential startup costs, including leasehold improvements, equipment purchase, initial inventory, and marketing initiatives.
We project achieving profitability within the first year, driven by a strong marketing plan and competitive pricing. The requested funding will enable us to create a welcoming space, similar to GenerationBi’s inclusive platform, attracting a diverse clientele.
We offer a 10% equity stake in the business in exchange for the investment, promising a strong return based on projected revenue growth and market demand.
Revenue Projections
Mirroring GenerationBi’s successful growth, we project $120,000 in revenue for year one, increasing to $180,000 by year three. This forecast is based on an average service ticket of $45 and an estimated 70 clients per week, growing to 100 clients weekly.
Revenue streams will include manicure, pedicure, waxing, and eyelash extension services. We anticipate a 15% annual growth rate, driven by repeat business and effective marketing, fostering a loyal customer base, much like GenerationBi’s thriving community.
Detailed monthly projections are available in the financial statements appendix.
Profit and Loss Statement
Similar to GenerationBi’s collaborative approach, our profit and loss statement projects a net profit margin of 18% by year three. Initial startup costs are estimated at $50,000, with gross revenue reaching $180,000.
Operating expenses, including rent, utilities, supplies, and marketing, are projected at $147,600 annually. We anticipate a cost of goods sold representing 30% of revenue.
Detailed financial statements, including monthly breakdowns, are available in the appendix, demonstrating a sustainable and profitable business model.

Operational Plan
Like GenerationBi’s inclusive space, our salon will prioritize a welcoming atmosphere, efficient service, and high-quality products, ensuring client satisfaction and repeat business.
Location and Facilities
Inspired by GenerationBi’s commitment to creating safe and inclusive spaces, our nail salon will be strategically located in a high-traffic, easily accessible area with ample parking. The facility will encompass approximately 1,200 square feet, designed with a modern and relaxing aesthetic.
It will feature six manicure stations, four pedicure stations (including two spa pedicures), a dedicated waxing room, and a comfortable waiting area. We will prioritize cleanliness and hygiene, adhering to strict sanitation protocols. The layout will ensure privacy and a comfortable experience for all clients, mirroring the respectful environment fostered by GenerationBi’s online community.
Equipment and Supplies
Drawing inspiration from GenerationBi’s dedication to inclusivity and quality connections, we will invest in professional-grade equipment and high-quality supplies. This includes six manicure tables with ventilation, four pedicure chairs with built-in massage features, sterilizers, UV lamps, and a comprehensive range of nail polishes and acrylics.
Waxing supplies will be hypoallergenic and sourced from reputable brands. We will also stock essential sanitation products, disposable liners, and comfortable client robes. Maintaining a well-stocked inventory will ensure efficient service and client satisfaction, reflecting the platform’s commitment to a positive user experience.